RE.DESIGN is a unique collection like no other and the first such cooperation with generation Z in Poland. To make it happen, Reserved invited 12 creative individuals from the generation Z. They were a part of the creative process from the very beginning, every step of the way, and in the end they became the ambassadors for the collection.
RE.DESIGN is a collection of their passions and singular tastes. A mirror that allows them to take a look at themselves to see the true nature of their generation. What’s it like? Uncompromising, open and bold. Limiting yourself to just one style or aesthetics is out of the question. Various trends will collide in the RE.DESIGN collection for 2021: handcraft, vintage, streetwear, cottagecore. The leitmotif? Authenticity.
Nina Kulik – an illustrator and a graphic designer. She lives in Cracow where she keeps her ever growing collections of royal commemorative pottery and porcelain, and of holy images. She loves old dogs. She designed the murals, posters and the illustrations with the representatives of the Polish GenZ for the RE.DESIGN collection launch.